Social Media Marketing
Social media channels – Twitter, Facebook, LinkedIn and more – are quickly evolving from casual hangout spots to lively gathering places where local businesses mingle with their consumer base. Today, over 90% of businesses are active on social media networks, so it’s more important than ever that you’re a part of the online conversation.
Social media provides a great opportunity to generate publicity and engage with your customers. With so many social media networks and different ways to interact with customers, you need a solid, well-developed strategy to get the most out of your efforts. With our social media marketing services, we help you:
Stand out from your competitors
A strong social media presence gives your brand a unique human voice and personality that people can connect to on an emotional level. This helps differentiate your brand from the competition.
Build stronger customer relationships
Sharing information that your new and existing customers appreciate helps you build trust and loyalty – and it also gives you powerful insights into your customer base.
Generate more sales
If you listen carefully to what your potential customers are saying online about your business and marketspace, you create the opportunity to initiate a conversation and snag sales ahead of your competitors. .
Frequently Asked Questions (FAQ)
Does my company need to be on all social media platforms?
Not necessarily. While most businesses benefit from having a presence on Facebook and Twitter, it’s important to be active on the networks where your customers hang out the most. For example, if your products/services cater to professionals, it makes sense to establish a social media presence on LinkedIn. We can help you tune into the channels that are right for your business so you can reach the right customers – just ask us!
What will you do on our social media accounts?
Our social media activities focus on getting people to talk about and interact with your brand. We post interesting updates, ask questions, share behind-the-scenes photos of your business and even run contests. We also build relationships with key influencers in your niche who support your company. The key social media activities that we develop largely depend on your company’s mission and business goals.
Can I approve social media posts before they go out?
Absolutely! We can send you the posts we intend to publish so you can approve them or make any suggestions and changes beforehand.
Do you measure the return I’m getting from social media?
Of course! Part of our marketing strategy includes measuring the effectiveness of our social media efforts. We share that data with you so we can work together making informed decisions that drive better results. Before we start your social media campaign, we measure baseline level key metrics and track them every month, so you’ll know exactly how our social media efforts are paying off. You’ll also receive monthly reports detailing our social media activities and analyzing those vital key metrics.